Free Bets for Existing Customers

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As always, the festival is set to be one of the biggest betting events of the year, attracting hundreds of thousands of punters, and William Hill’s generous free bet offers for new and existing customers will once again position it as a key player across the four days of elite-level horse racing action.

Existing customer offers terms and conditions

Only winnings from a winning bet placed with a free bet can be withdrawn; the free bet stake itself is not included. For example, if you win £30 from a £10 free bet at 3/1 odds, you’ll receive £30 (but not the original £10). Be aware that some promotions may require you to meet additional wagering conditions. It depends on the bookmaker and the specific offer. Some free bets can be used on any sport or game, while others may be limited to certain markets or events.

3) Odds – are you getting real value?

We clearly marks these restrictions to help you understand how flexible each offer is. Minimum odds are the lowest odds at which your qualifying or free bet needs to be placed in order to count towards the promotion. For instance, if the minimum odds are 1/2, your bet must be placed at 1.5 or higher. In the UK, free bet promotions can change pretty often, especially around big sporting events. We updated our list regularly, so you’re always up to date with the latest offers available from various bookmakers. Luckily, with The Jockey Club, new customers can sign up via this page and get £40 in free bets when they bet just £10! This is one of the standout offers for the Cheltenham Festival, as it provides new users with a big bonus for a reasonable qualifying stake, which is ready to claim now. All new users can claim William Hill’s Cheltenham free bet offer which sees you get £40 in free bets, when you place a qualifying bet of just £10!

  • Free bets are often credited after your qualifying bet settles
  • Some offers require using a specific promo code upon registration
  • The free bet value may be awarded as bonus funds or tokens
  • Always check the full terms and conditions before signing up

Make sure to use code G40 when creating your account and see the minimum odds requirement listed to redeem below: It’s easy to claim the William Hill sign up offer, all you need to do is follow this guide to create your new account, deposit and bet a minimum of £10, and then watch your account be credited with the £40 bonus. See how to claim in more detail here: CLICK HERE to create your new William Hill account using code G40 Deposit a minimum of £10 using Cards or Apple Pay Place a minimum £10 qualifying bet on any sportsbook market at odds of 1/2 (1.5) or greater Once your qualifying bet has settled, you will receive 4 x £10 in free bets thanks to the William Hill sign up offer The promotion is only available to new customers registering online for the first time in the United Kingdom in pound sterling, using the promo code G40 Deposit a minimum of £10 via Cards or Apple Pay Place a minimum £10 bet using cash funds on any sportsbook market (excluding Virtual Markets) at odds of 1/2 (1.5) or greater You’ll receive £40 in free bets which will be valid for 7 days and can be used on any sportsbook market All free bets can only be redeemed once and will expire at the end of the 7 day bonus period William Hill is one of the key players when it comes to Cheltenham betting, with this bookmaker being well known for its deep association with the sport. William Hill is renowned for offering very competitive odds and special offers throughout festival week, all conveniently shown on their app, alongside live-streaming capabilities to ensure you do not miss the action.

Step Action Required Important Notes Time Required
1 Register a new account Use accurate personal details 2-5 minutes
2 Make a qualifying deposit Use accepted payment methods 1-2 minutes
3 Place a qualifying bet Check minimum odds & stake 2-5 minutes
4 Receive the free bet Usually credited within 24h Instant to 24 hours
5 Use the free bet Check expiry date & eligible markets Before expiry

William Hill provides competitive odds for all 28 Cheltenham races, while usually offering Top Price Guaranteed on the first race and feature race of day three of the festival. On top of that, extra-places and non-runner no bet are two extra features that you can make the most of with William Hill during Cheltenham week, whether you are a new or existing customer.

  • Welcome offers may differ between the sportsbook and the casino section
  • Some platforms offer a combination of free bets and free spins
  • Free bets might be split into smaller denominations for flexibility
  • Offers can be time-limited for new customers, so act quickly after registration
  • Loyalty programs sometimes offer additional free bets after the welcome offer

Do not worry if you cannot watch from the stands, as William Hill has you covered, with high-quality live streaming available on every Cheltenham race.

Choose your favourite free bet offer

For example, you may need to bet £10 at odds of 1.50 or higher on an eligible football match. With a free bet, you keep the winnings only, not the stake. For example, a £10 free bet at odds of 3.00 returns £20 profit, not £30. Bet credits follow similar rules but are sometimes awarded after a bet settles. If a qualifying bet is voided or cashed out, it usually no longer qualifies. The modern in-play betting interface allows for quick real time decisions as the action unfolds.

Comparing the UK’s Best Free Bet Offers - June 2026

This means the free bet is normally not awarded, unless the bookmaker states otherwise in the terms. Most free bets expire within 7 to 30 days. Some only leave you 24h or 48h though, so make sure to always double-check T&Cs and wagering requirements. The promotion is only available to new customers bet uk sports betting sites not on gamstop registering online for the first time in the United Kingdom in pound sterling, using the promo code G40 The selected items have been added to your basket Your Basket will expire in time minutes. William Hill is one of the top UK bookmakers and certainly one to keep an eye out for as the 2026 Cheltenham Festival approaches. Not only this, but bettors can find commentary, stats and visual race trackers, making this option perfect for reacting to live market changes. Both the William Hill site and betting app are easy to navigate for users, whether you are an experienced punter or new to the experience as a whole.

  • Opt-in required to claim the free bet offer
  • Minimum odds requirements apply, typically 1.8 or greater
  • Free bets are usually non-withdrawable and stakes not returned
  • Free bets often expire within 7 days of being credited
  • Offer only valid for first settled single bet
  • Geographic restrictions may apply based on your location

The modern layout allows you to find quick links to the Cheltenham Festival sections, where you can find the latest odds, win and special markets. William Hill has a number of options if you wish to deposit and withdraw funds, making the process quick and easy. Please note all deposits are processed immediately and should appear on your account right away, except Bank Transfers which can take 1-5 days.

Free bet calculator

The top free bet offers can change regularly. We keep track of the best deals, updating them when it change so you can find the most valuable and user-friendly promotions available from UK bookmakers. At the moment the talkSPORT bet £40 Footy Free Bets is particularly attractive. To claim a free bet, simply choose a UK bookmaker from the list, follow the link to their site, and sign up. You’ll usually need to place a qualifying bet or make a deposit.

9. Unibet – Bet and Get Bonus Offer

Details are provided alongside each offer to guide you. A free bet is a bonus you can use to place a bet without using your own money, while a matched bet involves the bookmaker offering to match your initial bet or deposit up to a certain amount. Both have their own set of conditions, but they’re both popular ways to get started with betting. While many bookmakers offer free bet deals for new customers, there are plenty of ongoing promotions for existing users as well, such as bet clubs and money-back specials. Yes, you can withdraw any winnings from a free bet, but you won’t get back the stake you originally used. For withdrawals its largely the same, as they are processed instantly, however may take 2-5 days to reach your account. William Hill has a helpful ‘How can we help?’ section which should answer any questions you have.

How to Choose a Good Betting Offer

If ythis account bet best betting sign up offers uk free today is already registered, then yes. But, depending on the country, even if the platform is regulated, there may be variations in the online casino advantages or in the odds for matches. This happens because the legislation of each country regulates the types of offers that betting platforms can provide. In Brazil, for example, platforms with bonuses for free spins are subject to many more rules, even if they are the same betting companies as in the UK. No-deposit promotions are available in many parts of the world and are especially common in regulated online gaming markets.

Pub Sports- Bet £10, Get £10 in Free Bets + 50% Acca Boost

Various ADM-certified bookmakers in Italy frequently provide no-deposit bonuses in a legal and transparent manner. For example, an offer may require you to deposit £10 and place a £10 bet before a £10 free bet is credited. This is standard practice across UK bookmakers. When available, no deposit free bets are usually small, such as £5 or £10, and may be limited to specific football markets or selected customers. A qualifying bet is the real-money bet you must place to unlock a free bet. If not they also have FAQs at the bottom of the page, which provides further information. This is the most straightforward of Cheltenham’s betting markets.

What is an existing customer offer?

Here’s exactly how we do it – and why it matters: Step 1: We Only Consider UK-Licensed Betting Sites Step 2: We Test the Site Ourselves (Hands-On) Step 3: We Rate Each Site Using 8 Core Criteria Step 4: We Gather Real User Feedback Step 5: We Compare, Rank, and Recommend While this guide focuses on UK bookmakers and free bet offers available to British bettors, many major operators now provide services across multiple regulated international markets. Depending on licensing rules, players in different countries may have access to different bonuses, payment methods, betting markets, and welcome promotions. For readers interested in a broader international perspective, we recommend exploring our guide to global betting platforms, where we compare internationally recognised sportsbooks, regional operators, and market-specific betting features available outside the UK. It’s a useful resource for understanding how betting offers and sportsbook experiences vary around the world. That’s why we’ve created dedicated pages detailing our review and work frameworks: UK Responsible Gambling – How we ensure our betting content promotes safe and sustainable play.

Bet £10, Get £10 Free Bet

How We Rate – Sports Betting – A deep dive into our scoring methodology and criteria. And you can always check the UK Gambling Commission for some first-hand information. As the landscape of online betting continues to evolve, it’s worth exploring how different regions approach platforms, offers, and user experience. For readers interested in a broader, international perspective, you can check out our best betting sites USA , which highlights top-performing platforms across global platforms. And for our Irish friends, here are the lists of the best betting sites Ireland and the best free bets Ireland in our Special Ireland guides. You are betting on a horse to win their race.